The Top Tools for Affiliate Program Members to Use in 2023

Working with affiliate programs can be a great way to monetize a blog or website and earn cash from home. But there’s no denying that it can be hard work and time consuming. Especially if you don’t have the right tools. Finding the right key words, attracting the right kind of dating traffic, keeping track of your ads, and monitoring the success rates of your campaigns all take time. Having the right tools can make working with your affiliate program so much simpler. But which are the best tools to use?

Our Top Five Tools for Affiliate Program Members to Use in 2023

Google Analytics

Google Analytics is far from new. But it remains the leading analytics software for affiliate program members for a reason: It works. For most affiliates, it will be free to use. And it gives you everything you need to track conversations, track referrals, monitor audience behavior, and optimize your website. Plus, as it’s a Google tool, you know that you’re getting the best possible information for maximizing your SEO from the people who matter.


Ahrefs are the masters of SEO. So, if you need a simple way to identify keywords, analyze backlinks, and explore the potential of new link-building opportunities, then Ahrefs is a good place to start. It can also help you out with marketing insights. So, while it’s not necessarily the cheapest option available, Ahrefs can be worth the investment.

Semrush is a popular alternative in this area.


If organization is a weak point for you, then you’re going to struggle to make an income working with affiliate programs. Because you’ll often find yourself with a lot of plates to spin. And a lot of platforms to post to. Tailwind could provide the solution. Helping you to schedule posts and pins across multiple platforms in bulk, in advance, it enables you to ensure that your dating offers are always seen when and where they should be. With auto publishing, multi-user collaboration, post optimization, and social analytics, it has a lot to offer. And unless you select and advanced package, it won’t cost you a cent.


Ever wanted to know what your competitors are up to? Adplexity is a sneaky way to stay up to date with everyone else in your online affiliate program field. It can keep you updated on marketing trends, while providing an advanced keyword and publisher checker and competitor ad campaign data tracking, to ensure that you’re never left in the dark. However, this is a paid for program and pretty expensive, so it won’t be suited to all.

Constant Contact

Email marketing isn’t a strategy employed by every affiliate program member. But it probably should be! And Constant Contact is a simple email automation service that enables contact segmentation, the use of multiple format contacts, a full range of templates, and really useful performance analytics and metrics. And it comes with a free one month trial, so you can decide if it’s right for you, cost-free.

Thrive Leads

Lastly, we have a tool that helps you make the most of every contact. With Thrive Leads, you can create bespoke opt-in forms that can help you to make sure that no potential customer sign-ups are lost. With a range of templates available, the platform offers A/B testing tools to ensure that you always have the best results for your affiliate business. 

Working with affiliate programs becomes so much easier when you have the right tools to support you. Saving you time and effort, these are our favourites for 2023.