5 Resolutions for Your Online Dating Affiliate Business

So here we are in January. Hopefully you had a wonderful festive break and have returned to work full of energy and new ideas for your online dating affiliate business. This year you’re going to reach more customers, convert more sales and make more money! But how? You’ve already done everything you can think of, right? Well, New Year is all about taking stock and making resolutions. So, here are some useful resolutions that you can use to take your business forward.

5 New Year’s Resolutions for Online Dating Affiliate Business Success

1. Conduct an annual review

You’ll never know what worked for your online dating affiliate business – or what didn’t – unless you take the time to make an objective assessment. So, sit down with your list of goals from last year (if you have one) and check them off. Look at the campaigns you ran and the results they delivered. Think about what you could have done differently to improve those results. Review your finances. Assess which online dating affiliate offers are working for you and your audience. Are you finding more success in pay per sale promotions or pay per lead? Have you had a steady flow of dating traffic, or has it run in peaks and troughs? What’s influenced this? You can only grow and succeed if you understand both your targets and how your business works.

2. Set realistic goals

A business will only keep growing if it has direction. Setting realistic goals gives you an easy way to keep your online dating affiliate business moving forward. When working with a dating affiliate network, sensible goals will include building traffic by 20%, hitting a particular financial target, and increasing conversion rates. You’ll also have a few specific to your individual business – maybe working on a new social media platform, or revamping your website. The key is to make all your goals relevant, specific, measurable and achievable.

3. Improve your communication

When working with an online affiliate program, success depends upon your ability to communicate clearly. Not only do you need to communicate your offers to the public, but also communicate your needs to your affiliate program manager. It’s these things in tandem that will help you grow. So, review what you want to say, who you want to say it to, and research the most effective ways to do it.

4. Consider delegating some of your online dating affiliate work

When you begin any business, you want to do it all yourself. Not only does it put you in complete control, but it’s sometimes the only affordable option. Once you’ve got yourself established with some money coming it, it might be time to start thinking about outsourcing. You probably don’t want to deal with the overheads of a regular employee, but a virtual assistant could handle your admin. If your copywriting could be stronger, or your website is clunky think about working with a freelancer. In outsourcing difficult work, you will get it completed – probably to a higher standard – in half the time it would take you to do it, freeing you to focus on other areas of growth.

5. Improve your work-life balance

Running your own online dating affiliate business can be completely consuming, and it’s great that you want to get stuck in. However, it’s good to remember the old adage: all work and no play makes Jack a dull boy. In order to perform at your best, you need to be rested, exercised and healthy. Taking a screen break and spending time with family or friends, or just chilling out to some music will really enhance your concentration when you get back to work. This means that you can spend less time achieving more. 

New Year’s resolutions can seem like a bit of a childish frippery. I WILL give up eating chocolate. I WON’T waste my gym membership. But in business, they can be the cornerstone to success, because your resolutions can help you to drive your future. And that’s where you’ll find success.